ASOS Launches Wedding Collection

ASOS Launches Wedding Collection

Brides-to-be around the world welcomed recent news that online fashion giant ASOS has launched its very own 18-piece bridal collection. The collection, which will become available in March 2016, includes a wide range of designs to appeal to all kinds of bridal aesthetics, from boho chic to more traditional creations.

The collection will come as particularly welcome news for brides saying their vows on foreign soil, as many of the dresses in the collection will be easy to buy and pack in a suitcase. Many of the designs will also appeal to laid-back brides looking to host a casual ceremony on the beach, where formal attire isn’t necessarily the go-to option.

The ASOS bridal range will start at US$64 and none of the dresses will cost more than $268 –  more good news for brides that would prefer to economise on their gowns so they can splash out on a lavish overseas ceremony for their guests to enjoy.

With a range of styles to suit the silhouettes of brides of all shapes and sizes, the collection is predicted to prove a massive hit.  What’s more, with affordable pricing, it is also predicted that some wives-to-be will buy multiple dresses to wear for different parts of the wedding such as the the rehearsal dinner or the evening portion of the celebrations.

In terms of design, the vast majority of gowns previewed in the new collection reflect the trends that were seen on the catwalk at New York’s recent Bridal Fashion Week. There is plenty to please brides aspiring to a glamourous vintage style, with intricate bead, gem and lace embellishments seen on plenty of the dresses in the collection. Many of the dresses also feature stunning floral detailing – another of the hottest trends to be seen paraded down the runway.



updates by